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Corporate Web Development

Ozgur Donmaz — Photography Portfolio

A portfolio site for an internationally published commercial photographer

ozgurdonmaz.com
Ozgur Donmaz — Photography Portfolio — desktop view
18+
Years of Experience
40.000+
Archive Photos
Getty / iStock
Represented By

Overview

In a photographer's portfolio, the job of the design is not to be seen but to disappear. The visitor — a brand, an agency or a publisher — arrives with one question: does this photographer's work fit mine? What answers that question is the frames, not the interface.

So the site was built around full-bleed imagery with margins and interface noise cut to a minimum. The menu follows the photographer's own categories — fashion, portraits, travel, street, advertising and personal work — so a visitor goes straight to the gallery for the kind of work they need.

More than eighteen years of production, and an archive of over forty thousand photographs and two thousand video clips licensed through Getty Images and iStock, are stated plainly in the about section — the facts a working client reads, rather than a promotional paragraph.

The site is published entirely in English, since the audience is international brands and agencies rather than Turkey alone. On an image-heavy site the critical technical work is performance, so assets were optimised for size and loading order, and direct links were added to the Getty, iStock and Instagram profiles.

Highlights

  • A design that recedes and gives priority to full-bleed imagery
  • Galleries for fashion, portraits, travel, street, advertising and personal work
  • Direct links to the Getty Images and iStock portfolios
  • Size and load-order optimisation on an image-heavy site
  • Fully English content for an international audience

Objectives

  • Show the photographer's work without an interface getting in the way
  • Let brands and agencies reach the genre they need quickly
  • Unite the stock archive and the portfolio under one identity

Solution

  • A menu that follows the photographer's own categorisation
  • Minimising margins and interface elements
  • Serving scaled image variants with deferred loading
  • Stating the archive's scale plainly in the about section

Approach

  1. 01Working through categories and selections with the photographer
  2. 02Image-led interface design
  3. 03Development and performance optimisation

Outcomes

  • The portfolio became an identity independent of the stock archive
  • Agencies find the genre they need in a single step
  • The Getty and iStock profiles were linked into one flow with the site

Challenges

  • Keeping performance under high-resolution imagery
  • Distilling a representative selection from a large archive
  • Keeping the design from overshadowing the work

Selected Work

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